Top 5 Social Apps in Bulgaria: Q1 2024 Performance

In Q1 2024, the top five social apps in Bulgaria exhibited diverse performance trends across downloads, revenue, and active users. Here’s a detailed look at their metrics:

TikTok saw a strong start in weekly revenue, peaking at around $75.7K by the end of January. However, it experienced a gradual decline, ending the quarter at approximately $53.7K. Weekly downloads fluctuated, starting at 19.6K in early January and closing at about 14.8K by the end of March. The app maintained a stable user base, with weekly active users hovering around 1.1M throughout the quarter.

Grindr - Gay Dating & Chat experienced modest revenue, with a slight peak at $2.1K in early March. Downloads were relatively stable, averaging around 450 to 500 weekly. Weekly active users remained steady, averaging about 13.5K throughout the quarter.

Facebook had a notable spike in downloads in late February, reaching over 41K. Revenue showed fluctuations, peaking at $1.7K in early January and experiencing a downward trend, ending the quarter at around $861. Weekly active users consistently stayed above 3.7M, showcasing its strong user engagement.

Instagram showed varied weekly revenue, peaking at $4.4K in mid-March. Downloads were consistent, starting at 14.2K in early January and stabilizing around 9.2K towards the end of the quarter. Weekly active users remained stable, averaging around 1.1M throughout the period.

OmeTV – Video Chat Alternative had relatively lower revenue, peaking at $829 in late February. Weekly downloads saw a peak of 5.3K in late January, with a gradual decline to around 2.8K by the end of March. Active users showed a slight decline, starting at 23.3K in early January and ending at 21.3K.

For more detailed insights and data, visit Sensor Tower.